New collaboration provides the Surfrider Foundation’s mission for sustainability into coastal-inspired textiles, decorative components, and décor now accessible only at Pottery Barn Teenager
SAN FRANCISCO, January 26, 2023–(Enterprise WIRE)–Pottery Barn Teenager, a portfolio manufacturer of Williams-Sonoma, Inc. (NYSE: WSM), the world’s major digital-first, structure-led and sustainable home retailer, these days announces a collaboration with foremost nonprofit environmental corporation, the Surfrider Foundation. Given that 1984, the Surfrider Foundation has been operating to safeguard and protect the world’s ocean, waves and seashores for all men and women as a result of a highly effective activist community. What began as a team of surfers that came alongside one another to guard the beach locations in Malibu, California, has grown into 1 of the major coastal safety groups in the globe. The organization’s aim of minimizing plastic pollution, shielding the ocean’s ecosystems, and bettering seaside conditions for coastal preservation all emphasize the Surfrider Foundation’s commitment to sustainability. With sustainability as a shared concentrate, Pottery Barn Teen and the Surfrider Basis made a coastal-influenced assortment of textiles, rugs and décor with eco-minded components that are 100% sustainably sourced which is now available exclusively at Pottery Barn Teenager.
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Surfrider Foundation x Pottery Barn Teen (Picture: Company Wire)
“When approaching collaborations, we look for companions that share our main values and are standouts in their industry. The Surfrider Basis is incredibly properly respected for its ocean preservation and sustainability initiatives,” said Jennifer Kellor, President, Pottery Barn Teenager. “We joined forces to create a coastal-encouraged collection that celebrates the ocean’s all-natural attractiveness and can make an impact, applying recycled and eco-minded components.”
Eco-minded resources utilized in designing this assortment include: natural, recycled and sustainably-sourced sources. Bedding in the collaboration is 100% organic and natural, qualified to the Global Organic and natural Textile Regular (GOTS) and fulfills rigorous social and environmental requirements. The collaboration rug is crafted from recycled plastic, derived from outdated fishnets to decrease ocean pollution and re-imagined into a daring blue and white pattern. The wood décor, like the wall artwork, utilizes sunshine-bleached, sustainably-sourced wood, lessening the environmental affect with responsibly-harvested elements.
“Pottery Barn Teen’s new Surfrider collaboration is a great manifestation of the natural beauty and inspiration provided by the ocean and an similarly critical reminder that we need to all make an effort to safeguard the sea and sources we treasure,” reported the Surfrider Foundation’s CEO, Dr. Chad Nelsen. “We are grateful for Pottery Barn Teen’s ongoing sustainability initiatives and determination to supporting Surfrider’s ocean conservation efforts.”
To study additional about the selection and how to make a distinction with the Surfrider Basis, take a look at www.pbteen.com/surfrider. Be a part of the conversation on social media with @potterybarnteen and @surfrider.
ABOUT POTTERY BARN Teenager
Released in 2003, Pottery Barn Teen delivers house furnishings and answers to build spaces that mirror who teens are and how they dwell. Accessible on the net and in outlets globally, Pottery Barn Teenager brings the ideal in top quality style with a concentration on eco-pleasant and sustainable components that have a very low affect on the ecosystem. Pottery Barn Dorm, launched in 2010, is Pottery Barn Teen’s supplying of dorm home furnishings and essentials with the exact excellent and determination to type. Pottery Barn Teenager is a member of Williams-Sonoma, Inc. (NYSE:WSM) and participates in The Essential Rewards, a free-to-sign up for loyalty system that gives associates exceptional gains throughout the family members of manufacturers.
ABOUT THE SURFRIDER Foundation
The Surfrider Basis is a nonprofit grassroots corporation dedicated to the safety and satisfaction of our world’s ocean, waves and seashores for all persons through a highly effective activist community. Launched in 1984 by a handful of visionary surfers in Malibu, California, the Surfrider Basis now maintains extra than a million supporters, activists and customers, with over 200 volunteer-led chapters and scholar golf equipment in the U.S., and far more than 800 victories guarding our coasts. Master much more at surfrider.org.
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Public Relations, Pottery Barn Teen
General public Relations, Pottery Barn Teen